photo of Mo Clancy

Mo Clancy

Founder
Wonderfoods/Black Acorn Ventures

Mo Clancy is known as a serial entrepreneur always with a knack for discovering emerging social movements. A former trend watcher and cultural futurist, Mo Clancy co-founded the first influencer marketing company in the US, Ammo Marketing. Today, Ammo Marketing is considered the pioneer of influencer marketing, a popular method of reaching consumer tastemakers. Ammo Marketing was named the fastest growing US marketing agency by Adweek, served a roster of Fortune 500 clients including Levi’s, Nike & Pepsi UK and its case studies are taught in the marketing curriculums of colleges such as Northwestern University. Ammo was acquired by the Isobar group.
Most recently, Mo co-founded Black Acorn Ventures, a company dedicated to reshaping wellness, happiness + the food system through transformative, next level foods.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Mo Clancy
Events featuring Mo Clancy