photo of AJ Hassan

AJ Hassan

VP, Executive Creative Director
R/GA

As VP, Executive Creative Director at R/GA, AJ leads the campaign creative across all clients and new business efforts for Chicago to deliver holistic, innovative thinking designed to help brands thrive in the connected age.

Prior to R/GA, AJ was a VP at Leo Burnett, where she became an Emmy Award-Winning Creative Director for her work on the Always #LikeAGirl campaign. A leading model for purpose-driven work, #LikeAGirl challenged gender bias, and struck an emotional chord that’s captured top over 100 million views worldwide, and top honors at industry shows, including 14 Cannes Lions.

She is a member of the Television Academy as well as AWNY Chicago. In the 2015, AJ was featured in the Ad Age "Creatives You Should Know" Cannes Issue, and named most awarded copywriter by Ad Age 2015.

On the weekends, AJ likes to tear down houses and reimagine them for fun, which she occasionally lives in when the temptation is too great.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring AJ Hassan
Events featuring AJ Hassan