With a background in market research, technology, and communications; Summer Alexander is uniquely qualified to help businesses learn to combine the customer experience with their company data to create client-centered branding, messaging, and content strategy. As CEO of Simply Marketing Solutions, she leads the marketing strategy consulting firm and has advised clients in the areas of market analysis and industry research, content development and implementation, brand messaging, community outreach and social media strategy. Summer is also a professional speaker and regularly conducts branding and marketing keynote presentations, staff training, and business workshops for governments, corporations, and non-profit organizations.
Summer has been a featured speaker at events such as SXSW, The Chicago Women’s Conference, and The Black Women’s Expo among many others. She authored the Amazon #1 bestseller The Little Book of Big Marketing Ideas and is a co-author of The Power and Profit in Partnership. A recognized thought leader in her industry, Summer has been a featured guest expert in Black Enterprise, Jet, WGN TV, WCIU TV, Rolling Out Magazine and several other media outlets.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]