Shira Lazar

What's Trending

Shira Lazar is the Co-Founder/CEO of the Emmy Nominated digital media brand, What's Trending. As an on-air personality, Lazar currently hosts the weekly pop culture Facebook live show, Circa Pop Live! for Circa.com. In October 2018, she became the host of the afternoon drive show "Lets Go There" daily on the first LGBTQ+ station OutNow on 97.1 FM H2 and Radio.com. You can also catch her weekly show on Facebook Watch, Adventures In Curiosity, where she inspires viewers to live their lives outside the box.
Previously, Shira was a West Coast contributor for HLN's "The Daily Share", where she covered all things social media and digital trends for the network. Prior to starting What's Trending, Shira launched the talk show of YouTube, Partner's Project, interviewing the biggest YouTube stars. As the leading broadcaster and interviewer in the digital space, Shira has been the face of the biggest live-streams on the web from awards show to red carpet premieres including, The Oscars, The Grammys, Tony Awards among many others. Lazar is a Webby Awards Honoree, Streamy Awards and IAWTV Winner For Best Web Series Live Host.
A digital trailblazer, Shira has been named one of Fast Company’s Most Influential Women in Technology, Huffington Post’s “Women in Tech to follow on Twitter”, honored on the Variety Women of Impact list and Cynopsis Top Women In Digital.



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