Sam Gregory

Program Dir

Sam Gregory is Program Director of WITNESS ( which supports anyone, anywhere using video and technology to fight for human rights. He is also the current co-chair of the Partnership on AI's Working Group on Social and Societal Influence. An award-winning technologist and advocate he leads work around emerging opportunities and threats including artificial intelligence, proactive approaches to malicious ‘deepfakes', innovation in eyewitness video, and challenges to trust and evidence. Most recently he has lead a series of threat-identification and solution-sourcing workshops on deepfakes and synthetic media ( and

He also supervises WITNESS’ Tech Advocacy work, which advocates to technology companies on how products protect human rights and develops tools such as ProofMode for better authentication of contentious video.

He has spoken at Davos and the White House and was a 2012-17 Young Global Leader of the World Economic Forum (WEF). He is a member of the Technology Advisory Board of the International Criminal Court and the WEF Global Future Council on Human Rights. From 2010-2018 he taught the the first graduate level course at Harvard on harnessing the power of new visual and participatory technologies for human rights change.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]