Alexandra Williamson is Bumble’s Chief Brand Officer. She majored in Cinema-Television at SMU, where she discovered her love of content creation. Having a variety of experience with film and production, Alex began managing social media for Bumble in October 2014 and worked her way into her current position with an unwavering passion for the company’s mission and a strong belief in the brand. Williamson helps empower Bumble users and brings Bumble CEO and founder Whitney Wolfe Herd’s innovative ideas to life. Alex communicates this vision with the Bumble community through voice, content, social media, and customer service. Alex was named to Brand Innovators’ “Women to Watch” list for 2018 and has been featured in national news outlets like the The New York Times, CNN and Bustle.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.