How Customization is Driving Designer Fashion to Innovate

Mar 11, 2019

9:30am – 10:30am CT

A new era of fashion is emerging. One that reflects the informed consumer, direct-to-consumer distribution channels, and the active learning from consumers in the design of our products. Additionally, the adoption of new technology in every aspect of the design process, from concept to manufacturing and retailing, leads the way to new business models and enhances our ability to tackle issues of sustainability, the circular economy, and ethical labor practices through customization and on-demand production. But in a time when consumers have the power to dictate exactly what they want to wear, what is the role of the fashion designer? This session dives deep into the changing business models of the designer fashion enterprise to discover opportunities for innovation, highlighting the unique strengths of designer brands and their future contribution to the business of fashion. Get an inside look at some of the most innovative fashion businesses from around the globe, and learn about opportunities to continue pushing for innovation to revolutionize the fashion industry.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Jennifer Millspaugh

Aesthetic Ventures

Ishwari Thopte

Centre For Fashion Enterprise

Details

Primary Entry:
Platinum Badge
Interactive Badge
Secondary Entry:
Music Badge
Film Badge
Format:

Dual

Type:

Session

Track:

Style & Retail

Level:

Advanced