The legal U.S. cannabis industry offers entrepreneurs once in a lifetime opportunities to launch, grow, and scale startups with generational wealth creation potential. But when the industry is off to the races, how do you figure out what the industry really needs? What sectors are overcrowded and which ones are wide open? Where are investors investing and where can you go to pitch them? And what are the fundamental dos and don’ts in cannabis entrepreneurship?

Join CanopyBoulder CEO and co-founder Patrick Rea, as he breaks down cannabis entrepreneurship and early stage investing. CanopyBoulder has helped launch and invested in 90 cannabis startups since 2015 with notable portfolio companies such as BDS Analytics, Wurk, Front Range Biosciences, Best in Grow, and PotGuide.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.