#MakeJusticePop

Creating Pop Culture Stories for a Just World

With the current political climate attacking immigrants, Muslims, women, people of color, and more, Hollywood's role in creating the stories and portrayal's that shape the way society views these communities is more crucial than ever. This panel will bring together social justice advocates, entertainment industry experts, artists and scientists to discuss the pop culture tropes and traps dangerously portraying these communities, as well as how through a combination of science and research, they are gathering compelling data and insights on audiences' beliefs and behaviors that will powerfully inform the design and creation of authentic and just stories with the power to change the hearts and minds of tens of millions of people.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Maytha Alhassen

Maytha Alhassen

Sr. Fellow at the Pop Culture Collaborative

photo of Heidi Boisvert

Heidi Boisvert

futurePerfect lab

photo of Mauricio Mota

Mauricio Mota

Wise Entertainment

photo of Cristina Tzintzún
Primary Access
Platinum Badge
Film Badge
Secondary Access
Music Badge
Interactive Badge
About
Format: Panel
Type: Session
Level: Beginner