Technological advancements and the explosion of the gaming industry from eSports to mobile games to AR/VR has created nearly unlimited opportunities for game developers to bring their visions to fruition and reach millions of people, however not without potential roadblocks – knockoffs are a major problem and companies need to understand how to deal with both shameless copying of their hit games – and ensuring their own games don’t infringe others’ rights. Join us as the go-to games industry litigator Jennifer Kelly goes on a speedrun through the key IP issues all developers and publishers should know, including key copyright, trademark and right of publicity considerations for both sides of the table.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Jennifer Kelly
Fenwick & West LLP