The Future of Programming Across Platforms

Recording: The Future of Programming Across Platforms, Date TBA

Speakers

Kerry Flynn

Digiday

Kay Madati

Twitter

Wonbo Woo

WIRED

Viewers consume video content differently across various digital platforms. As a result, creators must produce with specific audiences in mind to optimize engagement. Big Content, Any Screen: Reach Viewers Everywhere is a panel that will discuss reaching a new audiences on any screen for iconic brands as well as diversifying programming strategies to accommodate new technologies.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Artist Wristband, Film Badge, Interactive Badge
Format: Panel
Event Type: Session
Level: Intermediate