Aileen Crowley (Universal Music Group): Mentor


Advance RSVP is available to Primary Entry badge types only. Walk-ups may be accepted on a first come, first served basis.

Mentor Sessions offer 15 minutes of one-on-one interaction with industry leaders and professionals from a variety of fields spanning interactive, film, and music.

Meeting with this mentor is highly recommended if you're interested in music tech, startups, streaming & programming, management, and marketing/PR.

Aileen currently leads the Global Streaming Marketing team at Universal Music Group. She develops streaming strategy and creates playlist marketing campaigns with a global data driven approach. Prior to her work at Universal, Aileen was the General Manager of DigSin and DigMark (an independent record label and digital marketing and streaming promotion agency). She's happy to share her experience and answer any questions about breaking into the business or specifics on her day to day work!

You can see Aileen’s full bio on her speaker page.

Registrants who sign up online must check-in 30 minutes before their mentor time slot to guarantee their spot. Limited on-site sign up is also available for a small number of Mentor Sessions spots and will begin 30 minutes before the first time slot of each session.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Artist Wristband
Event Type: Session
Level: Advanced