Lisa Hresko (A2IM): Mentor


Lisa Hresko


Advance RSVP is available to Primary Entry badge types only. Walk-ups may be accepted on a first come, first served basis.

Mentor Sessions offer 15 minutes of one-on-one interaction with industry leaders and professionals from a variety of fields spanning interactive, film, and music.

Meeting with this mentor is highly recommended if you're interested in media/journalism, live events, sales & sponsorships, non-profits, and general business development & partnerships.

Lisa is the senior director or member services and international relations at A2IM (American Association of Independent Music) where she focuses on advocacy, education, and community and business development for the independent sector. Flagship events include Indie Week (NYC) and SynchUp (Los Angeles). She is the former editor-in-chief of CMJ, where she ran the editorial and radio departments and booked daytime programming for CMJ Music Marathon.

You can see Lisa’s full bio on her speaker page.

Registrants who sign up online must check-in 30 minutes before their mentor time slot to guarantee their spot. Limited on-site sign up is also available for a small number of Mentor Sessions spots and will begin 30 minutes before the first time slot of each session.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Artist Wristband
Event Type: Session
Level: Advanced