Asani Swann is a business strategist with over 15 years of experience partnering with leading global brands in the sporting, entertainment, and retail spaces. Combining her strengths in brand planning and development, marketing, relationship building, and partnership strategies, she has successfully managed and grown multi-million-dollar brands.
As VP of Business Strategy for Melo Enterprises, she oversees day-to-day operations impacting the brand and professional career of NBA All Star forward, Carmelo Anthony. In addition to her involvement with his endorsement deals and advertising campaigns, she is also responsible for securing and building strategic alliances to foster the development and growth of the Carmelo Anthony Foundation.
Her career reflects a strong record of consistent upward mobility and increased levels of responsibility and leadership. Her prior experience with the Macy’s/Federated organization included successive management roles in human resources and diversity.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.