Previously, she was President and CEO of Mercedes-Benz Türk A.S. for over one year, with overall responsibility for the production and sales of trucks and buses in Turkey.
From 2013 to 2015, Britta Seeger was President and CEO of Mercedes-Benz Korea and Daimler Trucks Korea in Seoul, South Korea.
Britta Seeger started her career at the former Mercedes-Benz AG in 1989 and has extensive sales and management experience. After working as an international sales trainer for passenger cars and holding other positions in the areas of retail and marketing, she was appointed head of the eBusiness Unit in 2000. Additional positions in sales-related management positions followed within Daimler AG, including in product management at Mercedes-Benz Passenger Cars & smart, starting in 2006. After that, Britta Seeger took over the position as a director, first for the area of Service Operations & Service Sales, and then for Sales & Marketing Parts, in each case across all divisions of Daimler AG.
Britta Seeger was born in Bonn in 1969 and has studied business administration at the University of Cooperative Education in Stuttgart. She is married and has three children.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.