photo of Wilko Stark

Wilko Stark

VP Daimler & Mercedes-Benz Cars Strategy & Head of CASE
Daimler AG

Wilko Stark, 45, has been Vice President of the Daimler and Mercedes-Benz Cars Strategy since 2013 and Head of CASE at Daimler since mid of 2017. The acronym CASE stands for the four trends Connectivity, Autonomous Driving, Shared & Services and E-Mobility going to fundamentally change the automotive industry.
Stark’s responsibility is to ensure Mercedes-Benz Cars’ core business profitability and competitiveness by setting up an outstanding product- and technology portfolio as well as pushing forward each C.A.S.E. dimension and their intelligent combination into new, innovative and customer-oriented business models. To achieve a consistent logic from strategy up to implementation, Stark is responsible within the Mercedes-Benz Cars Strategy for the planning, development and production of electric vehicles and is responsible for the integration of all CASE topics.

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Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Wilko Stark
Events featuring Wilko Stark