Greg Fish

Dir Business Team
YG Entertainment USA

Greg Fish is the Director, Business Team at YG Entertainment USA, focusing on YG USA's N. American business verticals—with an emphasis on tour/live event merchandising, retail and licensing sales, sponsorship/endorsement opportunities, US based artist collaborations, and other business/sales pipelines for YG Entertainment’s artists (BIGBANG, G-DRAGON, CL, WINNER, iKON, BLACKPINK, and more).

Greg has spent over 15 years in the music/merchandise business. Beginning as a Tour/Road Merchandise Assistant Coordinator, he worked his way up to Director of A&R and Rights Acquisitions at Live Nation Merchandise and before joining YG Entertainment USA in 2016. Greg has worked directly with artist management to oversee the Tour, Retail, Licensing, VIP Ticketing, Official Artist Websites/Fan Clubs, and Official Online Stores for artists such as Madonna, Jay-Z, Lil Wayne, Maroon 5, Shakira, KISS, Ozzy Osbourne and more.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.