Jon Burkhart is an award-winning keynote speaker, content strategist and co-author of Newsjacking: The Urgent Genius of Real-time Advertising. In addition to running marketing consultancy TBC Global, he develops interactive games that enhance and amplify content marketing efforts. For example, he coined the phrase 'game-inar' -- the intersection of a webinar and gameshow that boosts engagement, better converting listeners to buyers. Jon's based in London, but consults and speaks around the globe. He serves on the board of SXSW as well as SEAT (Sports and Entertainment Alliance in Technology). In 2017, he created and led a unique, highly interactive 'happy hour training' course at Cannes Lions and is making it bigger and better for 2018. You’ll find his work in places like Rolling Stone, Fast Company and The Guardian, to name a few.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.