Dan Grossman

Prod Strategist

Dan Grossman oversees the Creative, Audience, and Augmented Reality Lens Studio Partner Programs at Snapchat, helping advertisers produce more impactful ads for whatever their objective may be. He comes to Snap via VaynerMedia where he advised Fortune 500 companies - focusing on CPG, sports, and entertainment - in developing strategies for leveraging social and emerging platforms. Prior to VaynerMedia, Dan worked as a strategist at The OutCast Agency, and before that, as head of rock/pop digital marketing at Atlantic Records. He graduated from Northwestern University with a degree in Music Technology and Business. Fun fact: In 2015, Zagat named Dan among the top 10 most interesting people in food.

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