Kyle Britt
Kyle J. Britt is an entrepreneur and strategist with expertise in social media, data and analytics, and political communications. He is the Senior Digital Strategist for havas helia, the people-based marketing agency, leveraging CRM, first and third party data, and digital platforms to help brands connect with their customers better.
Kyle has worked in digital communications and marketing for a dozen years leading efforts to debut new technologies and drive revenue through social, CRM, digital advertising, and web production. Kyle has worked with Fortune 500 companies & amazing brands including Google, Coca-Cola, Ford, Bloomberg, Anheuser-Busch, Liberty Mutual, Allstate, Sony Music Group, AutoZone, PayPal, PlayStation, Keurig, and Dish Networks, as well as non-profits including The Mint Museum and Levine Children’s Hospital.
Kyle is the co-creator of the data project Data Defeats Truman, a comprehensive study of digital marketing from the 2016 presidential candidates. With over 195,000 emails, tweets, posts, snaps, and videos since mid 2015, Data Defeats Truman has collected one of the most complete digital data sets of an American presidential marketing cycle available. Data Defeats Truman has presented election findings at SXSW, Campaign and Elections Summit, and Light City U.
As a speaker and educator, Kyle has been invited to speak and mentor at national industry conferences like SMX and SXSW and lectured at universities across the country as well as serving as the course writer for the first course in digital marketing for Ringling College of Art & Design’s Advertising Design Major.
In his spare time, Kyle edits ridiculous videos for the 11MM+ people who have watched his videos on YouTube. Kyle’s videos have been featured on Gawker, Huffington Post, The Onion AV Club, Newsweek, College Humor, The Soup, Entertainment Weekly, and more.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.