Nicolette Mason

CEO
Premme

Nicolette is a Los Angeles native who lives and works in NYC & Los Angeles. She is a brand strategist & creative consultant, contributing fashion writer (contributing editor at Marie Claire from 2011-2016, and now contributing to Glamour, Teen Vogue, Refinery29, and more), co-Founder & CEO of plus size apparel brand Premme. She aslo writes her blog, where she share personal style snaps, travel, and more. Since launching the blog and graduating from Parsons School of Design, Nicolette has contributed to dozens of publications including Marie Claire, Vogue Italia, Brooklyn Magazine, The L Magazine, Refinery29, Glamour Italy, and more, and has partnered with brands like ModCloth and Addition Elle on co-designed collections. She also partnered with Target on the heralded launch of their plus-size brand, Ava & Viv.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.