photo of Luigi Bonini

Luigi Bonini

SVP Innovation & Prod Dev
Starbucks

Luigi Bonini is senior vice president, Global Product Innovation for Starbucks. He leads product development and innovation for the company’s food and beverage categories, including U.S. Retail, CPG, Tea, Evolution Fresh, and the Roastery and Reserve stores. Since joining Starbucks in 2011, his team has delivered more than 300 products annually with a product innovation approach that is tailored to the company’s brand. This strategy has generated many notable successes including: Chestnut Praline Latte; Toasted Graham Latte; S’mores Frappuccino; Starbucks Bistro Boxes; and the Roastery signature beverage lineup. In partnership with the Category Brand Management team, he has created a pipeline of product platforms that will set up Starbucks businesses for continued growth.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Luigi Bonini
Events featuring Luigi Bonini