Vice President of Marketing
Adam Gam is the Vice President of Marketing for Perfect Corp, the developer of YouCam Makeup. He is dedicated to transforming how consumers, content creators and beauty brands interact together. With over 550 million downloads, YouCam Apps are using AR and AI to revolutionize the consumer journey for beauty lovers around the globe. Prior to join Perfect Corp., Adam was an Assistant Vice President of Marketing at L'Oréal USA where he received a 2015 Beauty Shaker Innovation Award. Adam has over 20 years of marketing experience with a proven record of translating business goals to operational reality. Throughout his career he has had outstanding success in managing established brands as well as creating new products, line extensions and breakthrough innovation from ideation to commercialization. He holds a BBA with an emphasis in marketing and finance from the University of Michigan and an MBA with honors from Fordham University’s Gabelli Graduate School of Business, where he also teaches as an Adjunct Marketing Professor in Experiential and Luxury Marketing.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.