photo of Jenny Friedler

Jenny Friedler

Sr Dir Dig Prod Lab
Planned Parenthood Federation of America

As the Senior Director of Planned Parenthood’s Digital Product Lab, I help the 101-year-old organization develop strategies and products to make sure that every person has access to the sexual and reproductive health information and services they need. I joined the organization in 2014 to oversee key consumer-facing digital initiatives, including the national launch of online appointment scheduling, the redesign of plannedparenthood.org, and the development and launch of Spot On, our award-winning period and birth control tracking app. I still love both Chicago sports and pizza, despite residing in Brooklyn. Ask me to see what it looks like when someone color codes all the apps on their phone.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Jenny Friedler

Events featuring Jenny Friedler