Laura Granka

Dir
Google

Dr. Laura Granka has been with Google for 10 years, leading UX Research for a team of 50 researchers. She spent the past three years establishing and growing a UX Research team for Google Social, cutting across mobile, photos, Hangouts, Google+ and more. Currently, Laura is leading a team of quantitative researchers and software engineers to build innovative research tools and conduct large-scale analysis across Google Search, Maps, Identity, and other new efforts. She is passionate about baking data into design using research to inform and inspire products, as well as to predict trends. Dr. Granka received her BS and MS from Cornell University and her PhD from Stanford.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.