photo of Ashley Holt

Ashley Holt

Founder & Owner
Sugar Monster Sweets

Ashley Holt is a Pastry Chef, Cake Artist, Culinary Producer and Business Owner residing in Brooklyn, New York. She’s a self-taught professional and firmly believes we are capable of teaching ourselves anything we are passionate enough about. Ashley initially made a name for herself working as a model appearing in magazines worldwide (Vogue, Harper’s Bazaar, Elle, Seventeen, to name a few) then decided to follow her true passion and completely immerse herself in the dessert world. Since her career change, Ashley has made an impact on the industry by winning TLC’s The Next Great Baker, Food Network’s Chopped, The New York Cake Show (2016 shoe category /2017 Best In Show) and placing second on Food Network’s Dessert Games and FYI’s Cake Fest. Ashley has also been featured in multiple publications and appeared on various TV outlets (Food Network, Nickelodeon, Netflix, Rachael Ray, FYI, Delish, Cake Masters, Inked, Redbook, Ruffled Blog) as well as a two season run on TLC’s Cake Boss. Her work as a Culinary Producer and Food Stylist, both on and off camera, has been featured on various networks and created partnerships with countless brands (Nickelodeon, Netflix, Genius Kitchen, Martha Stewart Living, MTV, Amazon, Food Network, TLC, FYI, LG/Android, Sparkling Ice, American Giant). Ashley spends her free time traveling, volunteering and laying bricks for her next move. You can view or taste Ashley’s creations by visiting her IG (@sugar_monsterr) or her cake studio, Sugar Monster located in Brooklyn, NY.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Ashley Holt
Events featuring Ashley Holt