As Chief Growth Officer of Social Native, Jeff drives growth initiatives across the entire organization, overseeing marketing initiatives and influencing revenue, operations, account management and engineering. Prior to Social Native, Jeff co-founded Buddy Media, a social marketing SaaS platform, where he played a central role in building the company from a start-up into the largest enterprise social marketing suite in the world. Buddy Media was acquired by Salesforce for $800M in 2012. Following the acquisition of Buddy Media, Jeff joined Salesforce where he became Chief Strategy Officer of the Marketing Cloud.
Jeff is mentor and advisor to dozens of executives and start-ups and has unparalleled insight into high growth technology companies, the rise of social media and digital marketing, and strategies for brand marketers to succeed in this ever-changing consumer climate.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.