Trevor Hardy is Chief Executive of The Future Laboratory; a futures consultancy founded in 2001 with offices in London, Melbourne and New York. The firm specialises in transformational foresight, strategy and innovation, bringing clients practical and applied futures to create new revenue streams, better connect with their next generation of consumers, create and launch new products and re-invent whole categories.
He is responsible for the overall growth of the business; diversifying our products and services, expanding the countries in which we operate and creating new partnerships.
He is creative, entrepreneurial with a strong commercial focus and has always been passionate about helping brands get ready for what’s next. His career spans management consulting and advertising agencies in Canada, USA and the UK, working with organisations including Coca-Cola, Budweiser, Ernst & Young, Comic Relief, Chanel, Penguin books, MTV, BMW, Prudential, Microsoft and Nike.
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Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.