photo of Holly Rollo

Holly Rollo

CMO
RSA

As Chief Marketing Officer, Holly Rollo leads RSA’s marketing organization and guides its ongoing digital and branding transformations.

Over the past 25 years, Holly has led successful transformational initiatives that have driven growth, established global brands, and built operational scale. Holly joined RSA from Fortinet where she served as Chief Marketing Officer.

Prior to that she was at FireEye, where she served as Vice President of Corporate Marketing and played an instrumental role in the cybersecurity company’s explosive growth by building a scalable marketing engine, driving brand awareness, and transforming field marketing in partnership with sales. Holly has also served in senior marketing roles at SuccessFactors and SumTotal Systems, and marketing and strategic planning roles at Cisco, SAP, and IBM/Tivoli. Holly holds a Bachelor of Arts degree from Santa Clara University.

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Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Holly Rollo
Events featuring Holly Rollo