Kristina "Red" Tanner is a manager at ROAR, a talent, music, and brand management firm with expertise in artist and business development, strategic partnerships and marketing techniques. Red joined ROAR in 2010 and works with clients including Bob Weir, Dead & Company, and Michael Franti & Spearhead amongst others. Her specialized areas of expertise include ticketing, merchandise, fan clubs, sponsorship activation and VIP programs. She is also an authority on all aspects of producing and executing special events and festivals.
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