Jack's eventual involvement with Crave actually started years before the brand was even created. In college, they threw a Pleasure Party as an icebreaker for the cast of a play they were directing. They stayed friendly with the Party Ambassador, who went on to work for another manufacturer in the same industry. Needing assistance at a trade show years later, Jack flew to Las Vegas for a weekend. There, they met Ti and Michael, who had just embarked on the Crave journey together. The pair threw a launch party that Jack and her friend attended. The last to leave that night, Jack stayed in touch with Ti for two more years. When Crave needed assistance at a trade show in LA, where Jack lives, they jumped at the chance to work with this incredibly innovative and female-driven company (and the uncanny link between two different company's needs does not go unnoticed). After the trade show with Crave, the company created a position for Jack to join their team. They've been with Crave since May of 2015 and have loved all of the amazing opportunities that have come from working with such a unique manufacturer.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.