Caroline Rustigian Bruderer is the founder of K-Line & Company, a national public relations, branding and social marketing consultancy, as well as is a seasoned media producer serving the cannabis, entertainment, technology, lifestyle, and non-profit/social cause arenas.
For nearly 25 years, Caroline has offered brand development, product positioning and media awareness by leveraging the benefits of both traditional and digital media channels. She provides clients a potent combination of influencer connectivity, creative thinking and top-tier media relationships that allow her to identify and target how to best build upon, capitalize, and promote a brand’s image to the public.
A sample of the cannabis–industry companies she has represented include: Ardent Cannabis, Oaksterdam University, Hoban Law Group, Quigley’s, Harvest Dispensary, MyDx, New West Summit and the 420 Games. Outside the cannabis industry, she has represented some of America’s top brands including Capitol Records, Clinique/Estee Lauder Companies, Discover Los Angeles Tourism Board, Gap.com, Lilith Fair, Seagram & Sons, Tower Records and Virgin Records.
Caroline is deeply passionate about social causes and assists organizations in developing corporate responsibility programs. She is also the creator and host of Caroline’s Cause Corner, a popular weekly social cause radio program on KX 93.5 FM radio station in Laguna Beach, California. Her show features social causes, non-profits, charities, activists and philanthropists that contribute to social change throughout the community and on a global level. Caroline ls a mom of three boys and loves sound checks, great food and beach life.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]