What do you do when your first business model doesn't work? How do you hold on to social impact when you're not making money? Can you totally reinvent your business mid-flight? In this session 2014 Ernst & Young Social Entrepreneur of the Year Suzi Sosa will share the story of how her company, Verb, transformed from a services model to a SaaS technology platform. She will share the lessons learned on what it really takes to build a social enterprise that can scale.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]