#designthinking

Health Care sucks. Doctors spend more time charting on computers than with their patients. Patient gowns expose your backside. And hospitals still use fax machines. Why is the experience of health care so bad? A growing trend has seen the use of design thinking and the hiring of designers as a core strategy for companies to spark innovation. Design thinking has become a buzzword in business. Some call it as a fad; others use it for creative problem solving. But can better design really fix health care and make us healthier? Learn how design is being used to change the culture of business and medicine.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Bon Ku

Bon Ku

Thomas Jefferson University

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About
Format: Dual
Type: Session
Track: Design