Hoops and Gaming: Why the NBA Started an Esports League

Recording: Hoops and Gaming: Why the NBA Started an Esports League, Mar 16, 2018

Speakers

In February 2017, the NBA and Take-Two announced plans to launch a new, professional competitive gaming league that will bring together the best basketball gamers in the world. Seventeen NBA teams will participate in the inaugural season in 2018. Join the new league’s Managing Director, Brendan Donohue, to hear about how the burgeoning venture plans to identify the best players, distribute its games, attract fans, structure its season, and more.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge, Gaming Wristband
Event Type: Session
Level: Intermediate