From regeneration projects to political protest, our panel of artists and live art organisers will discuss the things they did that turned hard to reach audiences into hard to shift audiences. Fake orgies, pretend forests, public baths, wigs, parades and dance floors in unexpected places - they've turned absurdity into valuable data, engagement and cash for civic, development and political partners. Find out what works and replicate it in your field.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]