Funding a business is hard, especially when it isn’t the $1B idea that VCs are looking for. What happens to the amazing ideas that get ignored by traditional finance? Equity crowdfunding can help. Slava Rubin of Indiegogo/First Democracy VC will explore how a diverse group of founders achieve success with EC and shared it with their fans. From local restaurants, to tech, find out why EC is a great source of capital for any business.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]