How NASA and LEGO Embrace Open Innovation
Closed business models are out. Open innovation is in. It’s simple. By inviting outside people in, some of the smartest organizations in the world have learned to generate better ideas faster and more efficiently solve their biggest challenges. Join James DeJulio of Tongal for a conversation with Steve Rader of NASA and Amy Pascal of LEGO to learn how two of the most forward-thinking organizations find success by embracing creative diversity and using technology to connect minds everywhere.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.