#BlackAndQuirky

The Quirky Black Lunch Table: Why You Need A Seat

Mar 12, 2018

3:30pm – 4:30pm CT

Recording: The Quirky Black Lunch Table: Why You Need A Seat, Mar 12, 2018

If "Black Twitter" is the only place you're going to build user personas for people of color, you're missing out on millions of potential users. In this session, we go behind the scenes of the secret lives of quirky nerds, geeks, alternatives and free-spirits of color. Join us for discussion on how to reach a demographic that has always felt like an after thought, and how to turn them into longtime customers.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Jacque Amadi

Adorned By Chi

Bryanda Law

Quirktastic

Details

Primary Entry:
Platinum Badge
Interactive Badge
Secondary Entry:
Music Badge
Film Badge
Format:

Panel

Type:

Session

Track:

Brands & Marketing

Level:

Intermediate