Delivering Personalized Experiences at Scale

Recording: Delivering Personalized Experiences at Scale, Date TBA


Rahil Dedhia


Harrison Tsai


How do you create real-time personalized experiences for millions of customers? At Intuit, the makers of TurboTax, QuickBooks and Mint, the Decision Engine team works to solve for this challenge. In this session, Harrison Tsai and Rahil Dedhia share how they use engineering to give customers a personalized experience of their finances. Learn how to leverage data and the cloud to create a fast and reliable system that delivers machine learned insights at scale.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Dual
Event Type: Session
Level: Intermediate