Delivering Personalized Experiences at Scale


How do you create real-time personalized experiences for millions of customers? At Intuit, the makers of TurboTax, QuickBooks and Mint, the Decision Engine team works to solve for this challenge. In this session, Harrison Tsai and Rahil Dedhia share how they use engineering to give customers a personalized experience of their finances. Learn how to leverage data and the cloud to create a fast and reliable system that delivers machine learned insights at scale.

*Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Access: Platinum Badge, Interactive Badge
Secondary Access: Music Badge, Film Badge
Format: Dual
Event Type: Session
Level: Intermediate