#MovingUX

Animation in UX: Subconscious Influence of Motion

Mar 12, 2018

12:30pm – 1:30pm CT

Recording: Animation in UX: Subconscious Influence of Motion, Mar 12, 2018

If you’re not leveraging interface animations to influence your users, you are missing a critical component of UX design. Like body language, motion design supplies a rich, often-subconscious layer of meaning & personality to every micro-interaction. Digital products can leverage the same techniques used by cartoon animators, actors & dancers to convey personality, improve comprehension & influence behavior through movement. Learn the right animation styles for your brand, users & product.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Katie Swindler

Allstate Insurance

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