From content creation to finding the right influencers to align your brand with, Emily can walk through the step-by-step process of how to create a successful and visually pleasing influencer campaign with previous examples. In addition, how to create a budget for an omni-channel approach to your seasonal marketing + pr campaigns and how to effectively gauge your ROI with influencer marketing.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]