Design systems shape the experiences people have with your products. They’re visual, tactile, emotive...and practical. They help people get things done, and along the way shape perceptions about products and brands. As we scale, design system teams work with increasingly diverse groups, and the web of collaborations becomes more complex. This evolution requires that we consider every relationship—from pixels to people. Come learn how we're scaling systems at Google, Airbnb, IBM, and Microsoft.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]