Date / Time
Venue
Track / Format / Type
9:00AM

Concierge Marketing: Customer Experience 3.0

presented by W2O
Mar 13, 2018
9:30am – 10:30am
Fairmont
Congressional C
101 Red River.
Brands & Marketing
Panel
Session

Driving Audience: If You Build It, They Will Not Come

Mar 13, 2018
9:30am – 10:30am
Fairmont
Congressional B
101 Red River.
Brands & Marketing
Panel
Session

We Help Politicians Persuade. We’ll Help You, Too

Mar 13, 2018
9:30am – 10:30am
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session
11:00AM

Balancing Brand Building vs. Performance

presented by W2O
Mar 13, 2018
11:00am – 12:00pm
Fairmont
Congressional C
101 Red River.
Brands & Marketing
Panel
Session

Escape the Algorithm: Build Rad Online Communities

Mar 13, 2018
11:00am – 12:00pm
Fairmont
Congressional B
101 Red River.
Brands & Marketing
Panel
Session

Jenessa Carder (Isobar): Mentor

Mar 13, 2018
11:00am – 12:15pm
JW Marriott
Salon 8
110 E 2nd St.
Brands & Marketing
Mentor Session
Session

Marc Ramos (SplashBI): Mentor

Mar 13, 2018
11:00am – 12:15pm
JW Marriott
Salon 8
110 E 2nd St.
Brands & Marketing
Mentor Session
Session

Why Engaging with Politics is Critical for Brands

Mar 13, 2018
11:00am – 12:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session
12:00PM

Black Twitter in the Trump Era

Mar 13, 2018
12:30pm – 1:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session

The End of Content

Mar 13, 2018
12:30pm – 1:30pm
Austin Convention Center
Ballroom EFG
500 E Cesar Chavez
Brands & Marketing
Featured Session
Session

Sky Gellatly (ICNCLST): Mentor

Mar 13, 2018
12:30pm – 1:45pm
JW Marriott
Salon 8
110 E 2nd St.
Brands & Marketing
Mentor Session
Session

Sonic DNA: How Technology Fuels Creativity

Mar 13, 2018
12:30pm – 1:30pm
Austin Convention Center
Trade Show - Next Stage - Exhibit Hall 4
500 E Cesar Chavez
Brands & Marketing
Dual
Session

What’s Next After Advertising? The Jump to Content

presented by W2O
Mar 13, 2018
12:30pm – 1:30pm
Fairmont
Congressional C
101 Red River.
Brands & Marketing
Panel
Session

Why the Best Content Marketers Use Empathy

Mar 13, 2018
12:30pm – 1:30pm
Fairmont
Congressional B
101 Red River.
Brands & Marketing
Panel
Session
2:00PM

Ann Handley Book Signing

Mar 13, 2018
2:00pm – 3:00pm
Austin Convention Center
Room 10C
500 E Cesar Chavez
Brands & Marketing
Book Signing
Special Event

Evolution of Advocacy & Employee Communications

presented by W2O
Mar 13, 2018
2:00pm – 3:00pm
Fairmont
Congressional C
101 Red River.
Brands & Marketing
Panel
Session

Harsh Acharya (DELL): Mentor

Mar 13, 2018
2:00pm – 3:15pm
JW Marriott
Salon 8
110 E 2nd St.
Brands & Marketing
Mentor Session
Session

Lisa Chau (Alpha Vert): Mentor

Mar 13, 2018
2:00pm – 3:15pm
JW Marriott
Salon 8
110 E 2nd St.
Brands & Marketing
Mentor Session
Session
3:00PM

Countering Hate: Understanding & Stopping Extremism

presented by W2O
Mar 13, 2018
3:30pm – 4:30pm
Fairmont
Congressional C
101 Red River.
Brands & Marketing
Panel
Session

Creating a Movement Through User Generated Content

Mar 13, 2018
3:30pm – 4:30pm
Fairmont
Congressional B
101 Red River.
Brands & Marketing
Panel
Session

Jackie Huba (Jackie Huba): Mentor

Mar 13, 2018
3:30pm – 4:45pm
JW Marriott
Salon 8
110 E 2nd St.
Brands & Marketing
Mentor Session
Session

A Marketer’s Groundhog Day: The Need for Agile

Mar 13, 2018
3:30pm – 5:30pm
Fairmont
Indigo Room
101 Red River.
Brands & Marketing
Workshop
Session

Partnering to Take Customers Around the World

presented by Citi FinTech
Mar 13, 2018
3:30pm – 4:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session
5:00PM

Music as a Corporate Social Responsibility Platform

presented by W2O
Mar 13, 2018
5:00pm – 6:00pm
Fairmont
Congressional C
101 Red River.
Brands & Marketing
Panel
Session