Adam Lekach is the Senior Vice President of Marketing at PledgeMusic, leading the US and UK marketing and campaign management teams. His role extends across PledgeMusic’s expanding direct-to-fan ecosystem that now includes NoiseTrade and Set.fm. The PledgeMusic platform empowers more than 50,000 artists with inventive ways to connect with an active and rapidly growing community of more than 3 million superfans to create new revenue and engagement opportunities. With responsibility for evolving cross-company synergies and driving results for PledgeMusic ‘s partner base, Lekach also oversees public relations strategies for key campaigns and initiatives. The industry veteran previously served as Vice President of Media and Partnerships for Kemado Media Group, consisting of Mexican Summer, Anthology Recordings, Software Recording Co., and Kemado Records. His extensive experience includes nearly a decade in marketing and sales roles for Sony Music Entertainment.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.