Cindy Goldsberry

Managing Partner
ZFactorGroup

Cindy has thirty+ years of business experience, specifically in developing and implementing revenue and profit generating strategies translated to tactical roadmaps – from start up to ceiling busting to exit.

She is founder and partner with ZFactor Group founded in 2012, and author of ZFactor Sales Accelerator: From Vendor to Value Creator, which has been listed on Amazon’s Best Sellers for sales teams. http://amzn.to/Q1HRLQ. She is also partner and investor in Higher State Technology, an IT MSP providing Strategic IT for SMBs.

Cindy is creator and master facilitator of the ZFactor Methodology which leverages the Visioneering process to catalyze instant change for revenue acceleration. Starting with a 90 minute, facilitated think-tank session this process elucidates Gaps and Opportunities between current reality and desired future state of the business and creates 90 day agile roadmaps for implementation.

From 2006 – 2012 she was VP Strategic Sales for an Austin Ventures company and helped grow the company from $800K to $54MM in 2012 and leveraged her ZFactor methodology to innovate strategy and develop the talents of a channel of 130+ sales professionals. There she ran the Enterprise Account Services (EAS) division and helped build the EAS sales operations infrastructure to support roll-out of an eCommerce Platform to corporations.

Other experience includes Systems Engineer and computer sales with Motorola, Manager with Ernst & Young’s Information Technology Group, and MarCom Director for one of first Internet company IPOs in 1997.

She is a Sum Cum Laude graduate of Texas A&M University; Board of Higher State Technology, Steering Committee for W@A; Mentor for DivInc., angle investor, advisor to several SMBs and serves on the Board of Directors for Goodwill Industries of Central Texas.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.