Brian Kateman

Brian Kateman is cofounder and president of the Reducetarian Foundation, a non-profit organization dedicated to reducing meat consumption to create a healthy, sustainable, and compassionate world. A TEDx speaker and leading expert on food systems and behavioral change, he has appeared in hundreds of media outlets including Vox, The Huffington Post, National Geographic, The Atlantic, Quartz, Salon, The Washington Post, The Los Angeles Times, Fox News, and The Daily Mail. He is author of The Reducetarian Solution: How the Surprisingly Simple Act of Reducing the Amount of Meat in Your Diet Can Transform Your Health and the Planet (Penguin Random House).