Amelia Showalter

Co-Founder & CEO/Pantheon Analytics
Formerly: Obama Campaign 2012

Amelia Showalter is the Co-Founder and CEO of Pantheon Analytics. In 2012 Amelia served as Director of Digital Analytics for President Obama’s re-election campaign, where she led a cutting-edge team that designed and implemented hundreds of online experiments. Previously she provided data analysis and microtargeting to dozens of campaigns as a strategist at Changing Targets Media and MSHC Partners. After the Obama campaign, Amelia established a solo consulting practice, helping her clients adopt data-driven strategy and a culture of rigorous testing. An experienced speaker and trainer, Amelia has given workshops and speeches around the world, including a popular TED talk about A/B testing at TEDxAthens. In 2017 she joined with her Obama campaign teammate Evan Zasoski to form Pantheon Analytics, a boutique consulting firm that provides progressive clients with bespoke data analysis, reporting, and strategy. Amelia graduated cum laude from Harvard University and holds a Masters in Public Policy from the Harvard Kennedy School of Government.

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