photo of Sam Stubblefield

Sam Stubblefield

Principal/Studio 07

Sam Stubblefield is interested in using art to shape experiences for anyone that happens across his work.

Sam has created art, architecture, and situations for organizations like Amazon, Bill and Melinda Gates Foundation, Google, Madison Square Garden, Microsoft Research, Sears Tower Visitor Center, and the London 2012 Summer Olympics.

Leading nbbj’s Studio 07, Sam has built a truly multidisciplinary team of people with backgrounds in fine art, anthropology, branded environments, graphic design, interactive design, product design, sound design, and urban design.

This work has contributed to projects that have won multiple AIA National Honor Awards, International Interior Design Association awards, MOBIUS Gold Awards, Society for Experiential Graphic Design Honor Awards, and the Cannes Lions International Award.

Sam is an instructor at Experience Institute (, is Director of Trouble and Problems at NOT ART (, plays music under the moniker Sound as Architectural Material, and is a founder of a future-focused incubator with an interest in architectural integration of art and internet. Sam’s work can be found on every continent except Antarctica.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Sam Stubblefield
Events featuring Sam Stubblefield