A self-driven music professional with an ear to the ground for the latest trends in new music, culture and digital media, Andrew builds digital experiences that tell powerful stories to a worldwide audience. After graduating from California Polytechnic with a B.S. in Marketing Management, Andrew played an integral role in the development and launch of Beats Music. Focusing primarily on Indie and Electronic music, Andrew managed playlists, processed listener data metrics and provided ongoing editorial content. While at Beats, Andrew partnered with such iconic brands and events as Southwest Airlines, Pitchfork, Lollapalooza, MLB and the NFL. After Apple’s acquisition of Beats, Andrew joined the Apple Music team in curating music for iTunes Radio, specializing in algorithm training and its application in creating music experiences. Andrew currently serves as the Head of Curation of Soundstation, and has also partnered with Red Bull Records as a Music Programmer and Editorial Consultant.
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